The media is advertising that the GOP is going to be outspent this election cycle, but they are overlooking the fact that we are not the party of wasteful spending. Picking the right products and learning to target is something that campaigns must champion to be successful in this political atmosphere. With FLS Door-to-Door Walk Books, your volunteers have everything they need to make a cost-effective and meaningful face-to-face communication with voters. FLS Door-to-Door Walk Books are … [Read more...]
“The Evolution of Voter Identification” – July 2010
July 18, 2010 By
Finding effective ways to identify and target voters can be tricky, not to mention expensive. It would be nice if everyone your campaign contacted was inclined to answer your brief questions so that you could end up with a focused, efficient voter contact list. As voters become overwhelmed with life’s busy schedules, campaigns must become more flexible and creative in their outreach. Fortunately, FLS has done just that! We have created a way to increase the response rates of a cut and dry, … [Read more...]
“Using Phones for Results” – June 2010
June 18, 2010 By
We have found that nearly every political and issue campaign uses telephones as a means of voter outreach. However, we are finding it less common that campaigns are effectively using phone programs. With all the different phone technologies, vendors and pricing structures out there, it is sometimes hard to figure out who and what will best meet your needs. When campaigns simply let the lowest bidder win, they may not get the results or reports they need to make the smaller price tag worth … [Read more...]
“Engaging Voters in the Summer” – May 2010
May 18, 2010 By
Summer is a tricky time to engage voters, but it is a must in this political climate. For many people, November seems far away. For those of us in politics, we realize that it is right around the corner. Tele Town Halls are a great way for you to contact a large group without making them commit to gathering in one place. They can join in from home, vacation or the ballpark. Tele Town Hall is more than a speech over the phone. It can be a survey, a poll or even a fundraiser. As you remind Tele … [Read more...]
“Innovation Champions” – April 2010
April 18, 2010 By
This past weekend, FLS Connect sponsored the New Media Challenge at the Southern Republican Leadership Conference. It was great to evaluate the work of Republican state parties as they incorporate new ways in which to spread their message to people around the state online. The winners all exhibited a commitment to progress. Their dedication reinforces the importance of our efforts to continuously improve our products and help Republicans across the country to spread their message. Just this … [Read more...]
“Call Me, But Make it Worthwhile” – March 2010
March 18, 2010 By
Before the month is over, we will officially be welcoming in Spring. Those of us who are tired of the snow are looking forward to greeting this season of rain and growth. It is a time of renewed energy as more daylight makes its way into our office windows and the sunshine brings a smile to every curmudgeon. Those who have campaign events or races this year are following plans to stay full steam ahead throughout these spring and summer months. Twenty-four states have primaries between now and … [Read more...]
“Political Groundhog Day” – February 2010
February 18, 2010 By
The world famous groundhog Punxsutawney Phil emerged from his home in Jefferson County, Pennsylvania less than a week ago to predict six more weeks of winter. This was a blow to many people who feel like they have been stuck in this dreary season for more than a few months. We are talking about people who have been downright depressed by the proposed policy of Washington that seems to be nothing more than tax hikes on a weary country. Maybe it wasn't the groundhog that dashed spirits with his … [Read more...]
“Massachusetts Change” – January 2010
January 18, 2010 By
On Tuesday January 19th, we witnessed a historic day in American history – a Republican from Massachusetts was elected to the US Senate for the first time in over 30 years. It was a decisive moment to begin 2010 and demonstrated the importance and consequences of what’s happening in Washington with both the healthcare issue and the Democrat’s agenda. We want to congratulate Senator-elect Scott Brown for his decisive victory and well fought campaign. FLS Connect was proud to be a part of … [Read more...]
“Fresh Starts” – December 2009
December 18, 2009 By
Greetings and happy holidays, we are the four FLS Connect partners. First of all, let us be the first to welcome you to our new home on the web, along with the rollout of our new Facebook page. As we built our site over the last few weeks, we decided to branch out with some new features, to allow us to communicate more easily with you. We started this “Partner Perspective” section as a way for us to publish our ideas and thoughts about current news, upcoming campaigns, new FLS … [Read more...]
