Posts Tagged "big data"

Fundraising’s Secret Weapon: Data Analytics

Posted on Feb 15, 2019 in Perspectives

  First of all, understanding data does not need to be intimidating. In fact, understanding the meaning behind your data can have a positive impact on your bottom line.   But how exactly do I extract meaningful insights from my data, and utilize them to inform my future fundraising strategy?   Actually, the answer is deceptively simple. If you have a question, test it, and figure out what happened. Does that remind you of something?   Yes! Every day we use the Scientific Method to find actionable insights for fundraising programs. This method really allows us to identify...

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Unique Data Work

Posted on Jan 23, 2018 in Memos

FLS has the capacity of sourcing and analyzing data to supply your campaign or organization with the necessary resources to make the best decision in meeting your objectives. Since 1999, FLS has earned the trust of the industry as experts in voter data and have created unique, specific data sets that can be utilized to meet a variety of needs. FLS Data is a potential resource for: Finding persons that match geo/socioeconomic criteria for local businesses Finding grassroots supporters based on FLS’s data stores for any coalition’s efforts Creating hard-to-find voter segments Creating a voter...

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